The start of a new idea competition called Allighten was initiated in February 29 and ended in April 6th. The Allighten Idea Competition was created and managed by members of the Enlighten Club, a club that is managed by students in the College of Economic Studies. The main objective of such competition is to create a ‘refined’ from of an idea competition.

Many university students participate in a wide variety of contests in order to challenge their knowledge and gain new experiences. A company or organization usually provides funding and overviews the competition. Students, in turn, submit their ideas for evaluation. The companies or organizations would then decide on what the best idea was. That was always the rule. However, a couple of Hanyang University students who were all part of a club called 'Enlighten' decided to break this rule. They organized a competition and invited a number of corporations and students from different universities to participate in the 'idea competition.'

Over 340 university students and six start-up companies actively participated in this idea contest. Each round required a team to actively communicate with each startup company that was participating in the contest. Such communication is a profound characteristic of the Alighten Idea Competition.

Ten groups were finally chosen based on how well they communicated with the corporations, and also on the solution they had come up with. These ten groups were given the privilege to participate in 'The Alighten Networking Party.'