On May 12 and 13, the Paiknam Library and Academic Information Center (PLAIC) hosted its third annual Book Exchange Fair in front of the library building. An estimated 1,300 students came to exchange books and nearly 1,700 books were donated by Hanyang University's(HYU) faculty, sponsors, and publishers. The main idea was for Hanyangians to bring books that they had already read that made an impression on them and turn them in for a coupon to exchange for another book.
   This year's Book Exchange Fair is just another stop in the PLAIC's yearly Hanyang Book Festival. With its slogan "Nurturing Reading Hanyangians" this annual year-long event kicked off in 2009, the year of HYU's 70th anniversary. "Like it or not, HYU has had a strong image reputation for being an engineering school. For a while we leaned towards a social volunteering image, but we want to add to that to be reborn as students who nurture creativity through reading," said Cho Wang-keun, the General Manager and Librarian at PLAIC.
   Other stepping stones along the way include celebrity lectures(conductor Keum Nan-sae visited HYU in April at this year's launching event) and a field trip to a celebrated book's hometown(this year will take students to Gangwondo, home of Jung Chul's Gwandong Byulgok), but the peak of each year's festival is the Book Golden Bell. This year's Golden Bell will take place on November 12 at the Olympic Gymnasium at HYU. Last year resulted in 80 teams competing for the title, but Cho's ambitions for this year are greater still. "I think 300 teams will be appropriate," he said. Normally only current students could apply during the first semester, but the PLAIC has changed the rules this year so that re-enrolling students get a chance to apply in the beginning of the second semester.
   Already into its third year, the Hanyang Book Festival is a long-term plan that the PLAIC is determined to see soar. When it first launched two years ago, the PLAIC created a list of 70 recommended books. This year has brought it to 72. "We are aiming to reach a list of 100 recommended books by HYU? 100th anniversary," said Cho. "The school has set aside a budget specially for this endeavor, so we hope students can benefit from it," he added.
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